Public Enemy - New Whirl Odor
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CD Details
Artist: Public EnemyEdition: Music CD
Format: CD
CD Release Date: 2005-11-01
Music Label: Slam Jamz Records
Soundtracks:
- ...And No One Broadcasted Louder Than... (Intro)
- New Whirl Odor
- Bring That Beat Back
- 66.6 Strikes Again
- MKLVFKWR
- What A Fool Believes
- Makes You Blind
- Preachin' To The Quiet
- Either We Together Or We Ain't (S1W Stepstrumental)
- Revolution
- Check What You're Listening To
- As Long As The People Got Something To Say
- Y'all Don't Know
- Either You Get It By Now Or You Don't
- Superman's Black In The Building
Music reviews of New Whirl Odor
Music Review: Public Enemy Digress Into Late Career Irrelevance & Laziness
Rating: 2 Stars
For about the last 15 years PE's output has been fairly sporadic and uneven. I suppose it would be an unfair expectation for PE to maintain the peerless qualitative apex of their best albums: It Takes a Nation of Millions to Hold Us Back, Fear of A Black Planent, and (to a lesser extent) Apocalypse 91... The Enemy Strikes Black - albums so powerful and influential it would be almost impossible to overstate their importance. Since 1992 they've made a few competent, but unspectacular albums that either recycle their best work [There's a Poison Goin' On (1999)], or emulate more contemporary rap productions [He Got Game (1998)]. New Whirl Odor is an album where PE seem dimished to dull antiquity status.
Most PE album titles since Apocalypse 91 have been pop culture derived puns, but New Whirl Odor is their first album that is just as cheesy as it's title. During their peak, PE's music was characterized by an abundance of complex, cogent ideas: An album like Fear of Black Planet has so many sonic and lyrical facets you can listen to it numerous times and still find something new. Contrarily, NWO is characterized by a more simple, single or dual layered production a la Dre/Eminem, but lacking their creativity and vibrance. While the mix contains many musical elements of peak-era PE (voice samples from prominent black leaders, shards of urban noise, etc.) it becomes evident early on that producers Johnny Juice and Abnormal have limited, repetitive tools they apply to virtually every song. Consequently, the production is facile, hollow, and becomes tedious after the first few tracks.
Thematically, PE is just as weary. To be fair PE lyrics have always served as propaganda, but on their best work Chuck D was among the most formidable rappers and potent wordsmiths ever to hold a mic, capable of making the most white-bread suburbanite appreciate his afrocentrism. But on NWO even Chuck seems weary to the point that his lyrics and delivery sound like jingles more than compelling agitprop. Not only are his lyrics ineffective, but he rallies against all the same foes he's targeted for the past 20 years: the media, Bush (sr or jr), institutionalized racism... whatever the topic, his lyrics are generic, and his delivery just isn't inspired to enough to put them over.
Maybe NWO is the type of album we should have expected from PE. At this stage of their career music seems tangential: Chuck D hosts a weekly radio program on Air America, while Flavor Flav hosts a pitiful reality show on VH1. Still, it's a huge disappointment from a band who has made some of the most powerful, innovative popular music of all time, especially at a time when pop culture (and rap in particular) desperately needs an entity like PE to serve as a counterpoint to the waning megalomaniacal 'bling-bling' culture that currently dominates hip-hop. Instead we get an empty, lethargic album from a band that seems unconcerned with how irrelevant they've become.
Description of New Whirl Odor
If RUN-DMC are the Beatles of rap music, Public Enemy are surely its Rolling Stones. This is studio album #10, they've sold millions of records, and their songs have become part of history, jargon, and culture. New Whirl Odor has followed that Public Enemy tradition in trendsetting, while never repeating themselves. "Bring That Beat Back," "Revolution," "Preaching to the Quiet," and "Superman's Black in the Building" are tracks also coupled with videos on the accompanying DVD.Pop CDs
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